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Welcome to ‘Sharing your Story – Developing a Marketing Strategy’.

Led by Marketing and PR expert Candice Meisels, in this topic you will look into what’s involved in creating a unique and powerful brand identity that will tell your business’ story in a meaningful and memorable way and ensure that your brand will consistently stand out from the crowd.

Here’s what we cover:

What is an ideal customer and why do we need one?

Connecting with your audience

The 4 p’s – product, price, promotion, place

Identifying where your marketing strategy needs work

STEP 1 You need to join the live webinar call on Tuesday 4 JUNE at 1pm or watch the recording

STEP 2 Complete the assessment tasks in the Workbook and follow the instructions to submit your work for marking by 5pm Friday 28 June to kellie@thewomensbusinessschool.com

 

STEP 1 Join the live webinar on Tuesday 4 June at 1pm here: https://zoom.us/j/976985909 

STEP 2 Join us for the Power Circle call at 11am Tuesday 11 June 2019 OR
11am Thursday 13 June 2019 OR
8pm Thursday 13 June
​​https://zoom.us/j/976985909 

STEP 3 Book in for your first progress call with Peace here: https://calendly.com/hello-519/progress-call 


STEP 4 Join us for the Special guest call at 11am Tuesday 25 June 2019 here:
https://zoom.us/j/976985909 

STEP 5 Complete the assessment tasks and email your work to kellie@thewomensbusinessschool.com by 5pm Friday 28 June 2019

WORKBOOK 

 

#WBS002 Marketing Assessment

SECRETS TO SUCCESS VIDEO; Danielle Stearman of Nibbly Bits

ABOUT YOUR TEACHER – CANDICE MEISELS

Candice Meisels is a virtual PR Director and marketing Consultant. Candice has worked in PR and marketing in Australia, Europe, the UK and South Africa.

Her career highlights include working as Associate European PR Manager for The Walt Disney Company. She was in charge of strategy for the UK and Europe.

Candice started Candice Meisels PR in 2014. She loves working with start ups and mumpreneurs.